OpenCart is an open-source e-commerce platform used for building online stores. It provides a user-friendly interface and a wide range of features for setting up and managing an online retail business.
Customization and Themes
It provides a variety of themes and templates that can be customized to create unique and visually appealing storefronts. Users can customize the appearance, layout, and functionality of their online stores.
Extensions and Modules
It offers a vast array of extensions and modules that extend the functionality of the platform. These include payment gateways, shipping methods, marketing tools, and more, enhancing the store's capabilities.
Analytics and Reporting
OpenCart provides built-in reporting tools that offer insights into sales, customer behavior, popular products, and other essential metrics. This data helps in making informed business decisions.